2009-04-27

Average US home has more television sets than people...

The average American home now has more television sets than people. That threshold was crossed within the past two years, according to Nielsen Media Research. There are 2.73 TV sets in the typical home and 2.55 people, the researchers said.
In the average home, a television set is turned on for more than a third of the day — eight hours, 14 minutes, Nielsen said. That's an hour more than it was a decade ago. Most of that extra TV viewing is coming outside of prime time, where TVs are on only four minutes more than they were 10 years ago. The average person watches four hours, 35 minutes of television each day, Nielsen said.
One new Nielsen finding — that young people aged 12 to 17 watched 3% more television during the season that ended in May than they had the previous year — is a particular relief to TV network executives. For a few years, Nielsen had been finding that TV viewing among teenagers was flat or even declining, a trend blamed on the Internet or the popularity of electronic games and other devices.
Numbers from 2006 - I can only assume it has gotten worse in the meantime. Ouch! http://www.usatoday.com/life/television/news/2006-09-21-homes-tv_x.htm

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